SERP stands for Search Engine Results Page. Its “keyword identifies the SERP,” or the query that generated it. A SERP can contain organic results, paid results, and SERP features.  Google SERP pages show organic results and SERP features (people also inquire about Videos, Sitelinks, and Knowledge panels). Now let’s dig a little deeper into what […]

Are you here to know why SERP matters a lot in SEO? There are 80,000 search queries on the Google search engine every second. Whenever a consumer searches for the answers to their questions, it returns a page full of results that match the searcher’s query. This page loaded with results is called the Search […]